Responding to a ‘changing concept of convenience’ with Invenco
“Convenience is being disrupted – from a fuels perspective electrification is beginning to change the face of the industry, while food delivery apps are challenging the whole concept of convenience”.
In this episode of Shop Talk Express our opening question to Invenco Chief Innovation Officer, Dan Harrell is: “When you talk to your customers, what’s the big challenge for them right now?” Then we discussed how disruption is impacting retailer business models and how to respond?
“Retailers need to be able to pivot and move based upon what’s happening in the industry .. increasingly it’s less about the drive to re-fuel your vehicle, it more about leveraging that geographic location which is close to customers ..”
We go on to explore what’s happening to the convenience space from a digital payments perspective and discuss how convenience retailers can still leverage core advantages to win through improved agility. Dan discusses how retailers can make the right investment decisions in technology and payment infrastructure to ensure a seamless and secure digital customer experience. Some retailers have developed their own systems which gives flexibility, but may not be as cost effective, particularly as opportunities are evolving so fast.
