Redefining the customer experience with Abierto

As an industry we talk a lot about digital customer engagement – online channels, social media … maybe the piece that is most often overlooked is digital signage technology at the point of purchase, when your customers are on-site?

Although, managing content across a large network of stores with multiple points of messaging within each store, and keeping it localised is challenging.

In this episode of Shop Talk Express, Ricks Sales who is the President of Abierto talks with Carolyn Schnare about how their company specialises in helping the convenience retail industry solve this challenge, they have decades of industry experience working with retailers like Rutters, EG America, Sheetz and Travel Centres of America.

If you’re interested, you can read more about the complete ‘tool-kit’ of solutions they provide, using Abierto’s OPEN.Platform which enables retailers to deliver impactful, localized messaging across complex networks of stores and displays. Or reach out to Rick on LinkedIn.

This episode is also available as a podcast.